LinkedIn for job search advanced course

Advanced LinkedIn for Job Search

Bob Berchtold, CPA

6  Video lessons

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Course Overview

Get ready to ace your next interview with these Accounting interview prep tips. Discover what the best interviewers do differently to get the job (and how you can do it too!)

What You'll Learn

  • Build on the fundamentals you learned in Unlocking LinkedIn
  • The fast and easy way to grow your network.
  • Insider tips to get noticed by recruiters with advanced profile optimization.

Course Content

ADVANCED PROFILE DESIGN

How many connections do I need?:   What is the LinkedIn search engine, and why is profile optimization important?

Getting started with Groups:   How groups boost visibility on LinkedIn. Plus the Top 3 groups to join right away.

Leveraging Groups to build your networking power:   Use your new group memberships to find more Connections without being spammy.

SEARCH ENGINE OPTIMIZATION (SEO)
Fundamentals of LinkedIn search optimization:   Introduction to search engine optimization (SEO). Why you need it and pitfalls to avoid.

Finding the right words:   The secret way to spy on your competition to improve your own profile.

The smart way to add keywords to your profile:   Discover these “Big wins” to boost your profile. Plus, an insider's trick most people don’t know about.

How many LinkedIn connections do I need?

In this lesson

  • Start here to create your LinkedIn profile.

Getting Started with LinkedIn Groups

In this lesson

  • Find your way around LinkedIn
  • How to set up your privacy preferences to help keep your job search a secret.

Leverage Groups to build your networking power

In this lesson

  • Start your profile off on the right foot.
  • Add basic work history and personal information to your profile.

Fundamentals of LinkedIn search optimization

In this lesson

  • There’s more to a job description than just copy/pasting your resume. Here’s how it’s done.

Finding the right words (LinkedIn Profile SEO)

In this lesson

  • Catch recruiters’ attention by making sure everything at the top of your profile is optimized.
  • How to write your Headline and Summary.

The smart way to add keywords to your profile

In this lesson

  • Start the “Connections Snowball” and build your first 25 LinkedIn Connections.
  • Don’t skip this step!
  • Get started by connecting with Bob the CPA

CPA Talent is Different

Yes, you can find other trainings and advice that cover similar topics, but a CPA Talent course is unique because it's built and taught by real accountants who actually hire accounting teams and apply for the same jobs you do.

In other words, we aren't journalists or "researchers." We're in-the-trenches doers who despise untested theory and believe that the best way to learn something is to roll up your sleeves and get your hands a little dirty. If that sounds appealing, then welcome! You've found your home.

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